How to describe what SJC does?

In short, SJC helps schools to market themselves more effectively. In practice, this can take many different forms and lead in any number of directions; depending on what kind of school you are and what marketing challenges you face.

• One off projects like market-research and mystery shopping
• Ongoing ‘hands-on’ help such as copywriting for the website or gaining coverage in the local media
• Reviews of marketing and admissions practice
• Development of strategies and practical marketing plans
• A resource to draw on for INSET or one-to-one training and support
• Recruitment of marketing and admissions professionals
• You may even be thinking about starting a new section of your school and need guidance as to the best approach

Perhaps the best way to describe SJC is as a company that meets the marketing needs of schools, whatever they might be, helping schools grow in the right direction.